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🎬A-RollAdvancedproduction

Directing Non-Actors on Camera

Most corporate and communications video features real people, not actors. Learn techniques to help them feel natural and deliver authentic performances.

📝 Step-by-Step

  1. 1

    Build rapport first

    Chat for 5-10 minutes about anything unrelated. Let them forget the camera exists.

  2. 2

    Explain the 'why'

    Tell them why their story matters. Purpose creates authentic energy.

  3. 3

    Use conversational prompts

    Instead of 'read this,' ask 'tell me about...' and let them respond naturally.

  4. 4

    Direct energy, not words

    Say 'try that again with more excitement' rather than changing their script.

✅ Checklist

  • Have a casual conversation before rolling
  • Ask them to paraphrase rather than memorize
  • Use prompter only as a safety net, not a script
  • Give specific physical direction (hands, posture)
  • Shoot multiple takes with different energy levels
  • Tell them when NOT to look at camera
#directing#talent#authenticity